As we’ve said before, the marketing goal is to stand head-and-shoulders above all the others – and connect with your consumers and customers. There’s no place "standing out" matters more than trade show exhibiting. It can be highly effective, but also be highly stressful. Shows and exhibits are usually costly, happen at lightning speed, and everything has to be just right – then poof! It’s over.
Our aim is to make your trade show experience as easy and successful as possible. Your booth or exhibit should tell your story and introduce your products or service. We start by listening to your story and then our design team leaps into action, creating dazzling graphics that capture people’s attention and draw them to your booth. We design and produce everything from full modular exhibits to small retractable banners and aerials displays. Everything from “soup to nuts”, so to speak.
You also want to use systems to capture customers names and contact information to build your client database. There are “old school” methods which work fine, but our developers can setup a digital systems so customers can subscribe to your newsletters and enter their own info.
Finally, if you’re thinking about exhibiting, it’s crucial to plan ahead. Don’t wait until the last minute. Allowing enough time to plan for your event is almost as critical as participating in the event itself. The effort you put into planning your exhibit -- your overall message, exhibit design, artwork, even your accessories -- will help determine what you get out of it. Keep in mind that planning affects everything, including the type of exhibit you're able to purchase. Production times vary greatly depending on the display type. Some displays take a few days to manufacture, while others can take weeks. We can't stress enough -- don't wait until the last minute.
Trade Show Retractable Banners & Table Covers
Bassett & Brush | 3919 N. Monroe St. | Spokane WA 99205-1253 | 509.327.3182